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Validation

“Ideas, say hello to the real world. Real world, say hello to ideas”

Refining a concept to make it store-ready should never mean choosing the lowest common denominator. But, if fundamentals like accessibility and commercial viability aren’t addressed it’s unlikely to perform in store and achieve the return you expect.

We never see practical and financial challenges as limitations. We’ll happily take them on, always keeping your original vision alive.

  • Design refinement

  • Ergonomics studies

  • Design intent 

  • Computer illustration with VR and AR immersion

  • Card modelling & prototypes

  • UX

  • Lighting principles

  • Proof of concept

...to The Sweet-spot

The Sweet-spot
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